Philip Morris USA states in its ads that smoking causes lung cancer, heart disease and emphysema. In fact, cigarettes kill more people than AIDS, murder, suicide, fires, car accidents, alcohol, and illegal drugs combined.[11]
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Here are some key facts:
80% of smokers begin before age 18, 90% begin before age 20[3] and 2000 young people become regular smokers every day.[4]
Marlboro, Philip Morris USA's top brand, is the most heavily advertised brand in the United States[5] and the most preferred by youth smokers.[6]
Philip Morris USA sells more cigarettes than any other U.S. cigarette manufacturer,[7] controlling more than 50% of the total U.S. cigarette market.[8]
Philip Morris USA adds chemicals including ammonium hydroxide to its tobacco products.[9]
Ammonium hydroxide, commonly known as ammonia, boosts the impact of nicotine.[10]